The experts say that the customer must realize by himself, how much he would like to invest. This limit should not be an accurate number, but rather a guideline. Of course the ‘how much’ is a personal topic, which is mostly connected with the income. Some world’s largest diamond companies, suggests an investment of two monthly incomes at least, for buying something valuable. This is of course just a suggestion. The final decision has the buyer.
A QUESTION OF TASTE:
It is much easier to go as a couple for shopping. But if it has to be a surprise, the search has to be more specific. Cut of the diamond and setting of the gem are the first criteria. From classic, sporty, elegant to fine, the assortment is variously and for every taste.
A QUESTION OF THE 4 C’s:
When you think about buying, consider the 4 C’s. These are important what quality and price of a diamond concerns. Cut: is the number and placement of the facets, their polishing and symmetry. Clarity: is the number of the inclusions, natural signs, which impair the beauty or not. Color: the absence of color is what makes the white diamonds more valuable. Carat: the weight determines its size. The size of a diamond increases its worth, however when the other criteria are fulfilled as well.
A QUESTION OF TRUST:
Buy diamonds only from renowned jewelers. You wouldn’t buy something precious on the street, without knowing anything about it, or about the one who is selling it to you. Do not hesitate to ask: About qualities, prices and guarantee certificates. Serious jewelers complete the sale with a guarantee certificate.
A QUESTION OF INVESTMENT:
When you buy a diamond, consider quality and price/performance-ratio. A 鑽石 is forever; therefore quality must be your biggest concern.